Data Storytelling Challenge: Fostering Creative Talent For Effective Data Communication Within The Official Statistics Domain
Conference
65th ISI World Statistics Congress 2025
Format: CPS Poster - WSC 2025
Keywords: communication, data, storytelling
Abstract
In the age of (big) data-driven policies, the demand for effective communication of actionable insights has never been more critical. This paper introduces the "Data Storytelling Challenge", a competition designed by BPS-Statistics Indonesia to cultivate BPS’ talent proficient in translating complex data into compelling narratives within the context of official statistics. The challenge enhances both analytical and storytelling skills and fosters creativity in transforming data into engaging narratives, tailored for web and carousel presentations. By recognizing the diverse nature of data consumption, the competition empowers participants to present insights in innovative and impactful ways.
The paper explores the challenge's framework, emphasizing its role in developing skilled communicators of data-driven insights within categories of web storytelling and carousel formats. It also underscores the vital role of the National Statistics Office, placing data storytelling within the broader context of official statistics. Leveraging its unique expertise, BPS is responsible for shaping narratives around crucial socio-economic indicators.
The data storytelling challenge provides benefits for the winners, BPS as the organizer, and stakeholders and policymakers. The challenge’s first, second, and third winners are awarded substantial cash prizes to acknowledge and celebrate their excellence in communicating actionable insights through web storytelling and carousel formats. For the BPS, the challenge contributes to the creation of a dynamic talent pool adept at merging analytical rigor with creative storytelling to strengthen the role of the BPS within the national statistical system. Additionally, through clear narratives, stakeholders and policymakers gain a comprehensive understanding of complex data to identify patterns and trends for proactive decision-making. BPS expects that data storytelling can effectively communicate insights, become a powerful advocacy tool for decisions, and drive positive change.