IAOS-ISI 2024, Mexico City

IAOS-ISI 2024, Mexico City

Statistical literacy: It’s all in the communication

Conference

IAOS-ISI 2024, Mexico City

Format: CPS Poster

Abstract

The UK Office for Statistics Regulation is proud to present a poster offering insights derived from an extensive literature review on statistical literacy, with a particular emphasis on effective methods of communicating official statistics to the public. Statistical literacy is a fundamental skill in the modern world, enabling individuals to interpret, evaluate, and utilise data for informed decision making. Our research examines the existing body of literature, then turns traditional perspectives of statistical literacy on their head – rather than aiming to increase levels of statistical literacy in the public, we see a way forward in focussing on effective communication to meet the needs of a range of audiences.

Our findings underscore the importance of understanding the target audience, providing relevant contextual information, establishing trust, aiming for language that is easy to understand, considering format or framing, and appropriately communicating uncertainty in statistical estimates.

By synthesising latest evidence in this field, our poster provides practical guidance for those involved in the dissemination of statistics and data. Join this poster presentation to discover how enhancing statistical communication can be a solution to varying levels of statistical literacy, leading to a more informed and empowered society, and ultimately aligning with the overarching conference aim of improving decision making for all. We invite attendees to engage with our findings and explore the transformational potential of effective communication in the world of official statistics.